Speaker Information & Resources
Hey hey! I’m so excited to team up with you to pull off something that’s going to be absolutely incredible.
The Roadmap to Fulltime Mom Entrepreneurs Summit is a 3-day event that will help mom entrepreneurs who sell products to double their product sales.
On this page, you’ll find all kinds of resources meant to make your life as a speaker as easy as possible and answer any questions you might have. If you run into a question I didn’t answer, email me at stephanie@wealthoffamily.com.
How it’ll all work
Let’s do a quick rundown of how the whole thing will work.
The event will run from April 6-8, 2021 with 6 or 7 pre-recorded presentations running each day. These presentations will include about 20 minutes of content (with up to a 3-minute pitch) and a live chat.
Why do we say 20 minutes only? That’s because moms are busy and they don’t have time for an hour on every topic. They need the info in smaller, actionable bites. There are also studies that show most people’s attention spans are only 17 minutes!
The presentations themselves are pre-recorded and all speakers are asked to attend their presentation time live to interact with attendees in the chatbox. There is no video component, so attendance in pjs is recommended 😉
Along with the live presentations, there will be a Facebook group for attendees to hang out in, hold each other accountable, and ask all of us additional questions. If attendees have good questions while your presentation is going on, you’ll be able to do a quick Live in the Facebook group for a bit of an encore to answer those questions, connect with the attendees, and provide even more value. This is optional.
Leading up to the summit, we’ll have 2.5 weeks of promotion. You’ll be provided with email swipe copy, social media swipe copy, and social media graphics to make it all easy! I'll even have a suggested posting/sending schedule for you to make promo easy to outsource to a VA.
During the promotion phase, as the summit is running, and for a week after the summit is complete, we’ll also be promoting the All Access Pass and VIP All Access Pass. Here is what’s included:
All Access Pass includes:
Ongoing access to replays
Slide decks (if they were used)
Access to 2x coworking sessions in the evenings
VIP All Access Pass includes everything in the All Access Pass plus:
90-day roadmaps - these are 1-2 page worksheets provided by speakers to guide actions related to their presentation
Speaker bonuses - any related bonus material speakers will provide
This will provide immense value to our attendees, while making the work of promoting and creating a presentation worthwhile by allowing you to bring in affiliate commissions. Yay!
What I’ll need from you
So this all sounds great, but what kind of work does it require of you? Let’s chat about it! My goal is to make this all as easy as humanly possible so we can all have a blast while providing great value and growing our businesses.
1. BASIC INFORMATION
The first thing I’ll need is some very basic information from you so I can finish up our registration page and Speakers page.
This information includes things like:
Name
Title
Bio
Square headshot
Once you give me the thumbs up that you’re in and what your topic will be, I’ll send you a link where you can upload all this information easily.
2. PRESENTATION SLOT SCHEDULED
The next thing I’ll need is for you to schedule your presentation slot! This link will be sent to you.
While your presentation will be pre-recorded, you’ll still be required to be in the chat live during your time slot to answer questions and connect with attendees. During this slot, once your presentation has had time to air, you’ll also be able to jump into the Facebook group for an encore and to answer any great questions that weren’t answered in your presentation.
3. PRESENTATION
Next up is your presentation! This is a 20ish minute pre-recorded presentation that is meant to be more friendly and casual than perfect and structured. We want our attendees to learn something great, while having fun in the process.
Please structure your content in a way that allows attendees to walk away feeling like they've really learned something, rather than a webinar format where they feel like they're missing something that they need to buy from you asap.
With that being said, you have your choice of the following presentation formats:
Slides
No slides (just your gorgeous/handsome face)
A mixture of the two
No matter what format you choose, you are free to use your presentation however you’d like in the future.
Your presentation should include great, actionable content. Here’s the suggested format:
A quick introduction
An overview of your topic
Where people go wrong with your topic and tend to overcomplicate it
Teaching section
Specific action steps (with the goal of simplifying)
Up to a 3-minute pitch
Include questions for attendees to answer in the chat box throughout to boost engagement
Presentations are due by Friday, March 12, 2021. They can be uploaded using the link provided. Please also include your slide deck in PPT for the All Access Pass.
4. VIP ALL ACCESS PASS CONTRIBUTION
The VIP All Access Pass will be a huge addition to the presentations we’re running. To make it even more valuable, I’ll ask each of you to fill out a short form on key points so we can make 1 page worksheets called “90 Day Roadmaps”. This will give them structure on next steps.
You are also welcome to provide any bonus material such as:
eBooks
Workbooks
Courses (big or small)
1-month memberships
Freebies
Note: I expect this to convert well so I do not recommend contributing any 1:1 offers.
It’s totally up to you to decide whether you’d like to create something new or provide something you already have. While this isn’t required, it’s highly encouraged that you participate.
Anyone who does contribute a premium resource (aka not something you're giving away for free somewhere else) will get a 50% affiliate commission on sales, rather than 40%.
Information for these resources is due on Friday March 12, 2021. You'll receive a questionnaire to fill out closer to that time to make passing the information to me nice and simple.
5. PROMOTION
The power of an online summit comes from a group of experts coming together for a single cause. The joint promotion that happens because of that is a huge benefit to everyone involved.
Because of that, everyone is encouraged to share on social media and to email their lists during the promotion period, starting on Thursday, March 18th.
You’ll want to share using your affiliate link (to be sent separately) so you can get in on the 40% commission that will come from any All Access Pass and VIP All Access Pass sales (50% if you've contributed a premium bonus).
You’ll be provided swipe copy and graphics in the Resource Vault closer to the date.
6. LIVE PARTICIPATION
And last comes participation during the week of the event. Since we’ll already have done the work of creating the presentations and extra resources, we’ll be able to sit back and relax for the most part!
All I ask is that you participate in the chat during your presentation slot and interact in the Facebook group throughout the week to help attendees stay excited and engaged.
While you are not required to attend the events of other speakers, it’s highly encouraged! We’ll be able to get some great discussions going about the topics being presented.
Affiliate details
While summits are great for overall visibility and making new connections, a little extra income never hurts either, right?
That’s exactly why I’ve set up an affiliate program for the All Access Pass (ALL) and VIP All Access Pass (VIP AAP) where you’ll receive a commission from all sales from traffic you refer to the event. Payouts will be made by Monday, April 19th.
The commission structure is as follows:
40% for all speakers
50% for all speakers who include a premium bonus
The pricing structure will be:
$47 for the AAP and $77 for the VIP AAP for 15 minutes after initial registration
$67 for the AAP and $97 for the VIP AAP from March 18 - April 5, 2021
$97 for the AAP and $147 for the VIP AAP from April 6-13, 2021
To make it as easy as possible for you to generate extra income, the Resource Vault will include things like email swipe copy, social media copy, and social share graphics. However, you’re more than welcome to write your own copy and even run your own Facebook ads.
Just remember to use your affiliate link, which will be provided to you.
As with all affiliate promotions, be sure to disclose that you’re an affiliate when sharing with your audience.
The Resource Vault
We’re making promotion easy! Click here to get templates for emails, Facebook and Instagram.
Action steps
Phew, that was a lot to cover! You’re awesome for making it this far :)
For the sake of clarity, here are your current action steps:
Let me know you’re in or pm or email me to find a time to chat
Provide your basic information once the link comes through
Join the Facebook Group where the summit conversations will take place
Schedule your presentation slot once you are sent the link
Let me know if you have any questions up to this point!
Remember to get things added to your calendar. Because if you’re like me, if it’s not in your calendar, it doesn’t exist.
Important Dates
Here’s a roundup of our key dates:
Basic information: As soon as possible
Presentation slot scheduled: As soon as possible
Presentations & VIP All Access Pass contribution information: Friday, March 12, 2021
Promotion period: March 18 - April 8, 2021
Summit dates: April 6-8, 2021
All Access Pass and VIP All Access Pass cart closes: April 13, 2021
Affiliate payouts: by April 19, 2021
Something I missed? Email me at stephanie@wealthoffamily.com.